Association of Computer Telephone Integration Users and Suppliers (ACTIUS) was formed in 1993. The objective of the association was to provide a forum for discussion, education and help for both users and suppliers of CTI products and systems. At the highest point of its five year formation ACTIUS had 250 members mostly based in the UK with 10% in Europe, North & South America, South Africa and Australasia. In addition to the two annual seminars, ACTIUS members also received a comprehensive manual of all of its members’ details and a CTI Glossary of Terms.
On Demand PR were responsible for launching ACTIUS in 1993 and during the three year assignment project managed events, sourced sponsorship and increased membership.
ODPR role 1993 to 1996: PR, Marketing, Event Management, Editor and Publisher of quarterly newsletters